Key Stats for MARA Holdings Stock
- Price Change: +22.4%
- Current Price: ~$8
- Advanced Model Target: $23
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What Happened?
Shares of MARA Holdings, Inc. (MARA) skyrocketed 22.4% to close at $8.24 on Friday, leading a broad crypto sector rally as Bitcoin reclaimed the $70,000 level.
The surge came after a volatile week where Bitcoin dipped to $60,000 before staging a sharp reversal, pulling high-beta miners like MARA up with it.
Investors were also watching closely after on-chain data revealed MARA moved $87 million in Bitcoin to various wallets, sparking speculation about liquidity management or strategic positioning.
Despite the recent volatility, analysts at Macquarie Infrastructure raised their target to $29.00, maintaining an Outperform rating and citing the company’s massive hash rate expansion.
Conversely, JPMorgan lowered its target to $13.00, warning that the upcoming “halving” economics could squeeze margins for less efficient miners.
Sector peers like Riot Platforms (NASDAQ:RIOT) and CleanSpark (NASDAQ:CLSK) also posted double-digit gains, confirming that the “risk-on” trade is back in favor.
With over 26,000 Bitcoin on its balance sheet, MARA acts as a leveraged play on the cryptocurrency, moving aggressively in both directions.

See analysts’ growth forecasts and price targets for MARA Holdings stock (It’s free!) >>>
Is MARA Holdings Undervalued Today?
During the recent earnings call, CEO Fred Thiel emphasized the company’s shift toward owning its own power infrastructure to reduce costs.
He stated: “The power capacity that we have secured… puts us at the forefront. That’s what’s going to drive value for our stockholders from a long-term perspective.”
Regarding the Bitcoin treasury strategy, management remains committed to “HODLing” while using their stack to generate yield.
CFO Salman Khan noted: “We’ll get more credit for that… Bitcoin mining option value between AI-ready assets and our operational flexibility is unique.”
The leadership team believes that by diversifying into AI compute while expanding mining capacity, they can smooth out the cyclicality of crypto winters.
Read the full MARA Transcript on TIKR to see the HODL strategy >>>
According to TIKR’s Advanced Valuation Model, the current price of $8.24 represents a massive disconnect from the company’s long-term potential.
- Target Price: $23
- Current Price: ~$8
- Potential Upside: +181.3%
Valuation Model Deep Dive
The investment case for MARA is a bet on the “Super Cycle” of Bitcoin adoption and the company’s ability to scale its hash rate efficiently.
The model suggests that if Bitcoin prices stabilize above $70k, MARA’s fair value is nearly triple its current trading price.
- The Fair Value Gap: At $8, the stock is trading at a deep discount to its $23 target, offering 181% upside for investors with a high risk tolerance.
- The Growth Reality: The model assumes a blistering 69.4% Revenue growth rate, driven by capacity expansion and higher realized Bitcoin prices.
- The Profitability Check: While margins have been volatile (-21% recently), the model forecasts a return to profitability as the new, efficient rigs come online.
If MARA can execute its power strategy and Bitcoin continues its ascent, the gap to $23 could close rapidly in a short squeeze.
Conclusion: The ultimate high-beta crypto play. With a massive 181% upside potential and a model pointing to $23, MARA Holdings offers explosive leverage for investors betting on a Bitcoin breakout.
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How Much Upside Does MARA Holdings Stock Have From Here?
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Disclaimer:
Please note that the articles on TIKR are not intended to serve as investment or financial advice from TIKR or our content team, nor are they recommendations to buy or sell any stocks. We create our content based on TIKR Terminal’s investment data and analysts’ estimates. Our analysis might not include recent company news or important updates. TIKR has no position in any stocks mentioned. Thank you for reading, and happy investing!