What Intuit’s Q4 Earnings Call Reveals About the Cost of Winning Back TurboTax Customers

Gian Estrada5 minute read
Reviewed by: David Hanson
Last updated Aug 26, 2026

Mungkhoodstudio's Images and bigtunaonline from Getty Images

Key Takeaways for Intuit Stock as of August 2026

  • Guide Reset: Intuit stock fell 3.37% to $357 as fiscal 2027 revenue guidance called for just 9% to 10% growth, down sharply from 14% in fiscal 2026.
  • Q4 Beat: Revenue rose 14% YoY to $4.4B, and non-GAAP EPS hit $4.03.
  • Customer Stall: Online paying customers grew just 3% YoY to 8.9M, about 2 points slower than the prior year’s pace, after Intuit lost quality DIY tax customers to lower-cost providers.
  • Sasan’s Reset: CEO Sasan Goodarzi told investors the deceleration is deliberate: “We are creating the pressure. We are not being pressured to make the change.”

Intuit beat Q4 estimates on revenue and EPS, yet Intuit stock fell 3.37% on a guide cut to 9% to 10% growth. See the full breakdown on TIKR for free →

Intuit Stock Falls as a Strong Beat Comes With a Weak Guide

intuit stock q4 2026 earnings
INTU Stock Q4 2026 Earnings in USD (TIKR)

Intuit (INTU) stock fell 3.37% to close at $357 on August 25, 2026, the day the company reported fourth-quarter revenue of $4.4 billion, up 14% year over year, and non-GAAP diluted earnings per share of $4.03, up 47%. Full-year revenue climbed 14% to match the quarter’s pace, and both GAAP and non-GAAP diluted EPS grew 20% for the year. The beat didn’t hold the stock up because guidance for fiscal 2027 called for revenue growth of just 9% to 10%, a step down from the year just closed.

That deceleration is deliberate, not defensive. CEO Sasan Goodarzi addressed skepticism about the slowdown directly on the Q4 earnings call: “We are creating the pressure. We are not being pressured to make the change.” Management is trading near-term growth for a wider funnel, shifting spend toward new-customer acquisition in Global Business Solutions (GBS), the QuickBooks and payments segment, and in TurboTax, the DIY tax product.

The root problem sits in two places. Total online paying customers reached 8.9 million, up just 3% year over year, roughly 2 points slower than the prior year’s pace. And in tax, Intuit lost quality DIY customers to lower-cost providers, with price now the top reason customers leave TurboTax. Management is responding by accepting lower DIY tax average revenue per customer (ARPC) next year to win back volume, guiding TurboTax revenue growth down to just 2% to 3%.

Not every part of the business is slowing. Intuit’s Big Bets, the assisted tax and money businesses combined with the mid-market push, grew 34% and now make up 30% of total revenue. Mid-market customers alone grew 28%, and Intuit Enterprise Suite annualized revenue in GBS quadrupled to more than $145 million in the quarter. That strength is what management is leaning on to fund the acquisition push elsewhere.

Capital return kept pace with the guide cut. Intuit repurchased $2.1 billion of stock in the quarter, up 179% year over year, and raised its quarterly dividend 15% to $1.38 per share. Full-year buybacks reached $5.5 billion, up 96%. For a company guiding growth roughly 5 points slower next year, that pace of capital return signals confidence the deceleration is a choice, not a crack.

Intuit is sacrificing DIY tax pricing to win back customers lost to cheaper rivals. Track how that trade-off plays out on TIKR for free →

TIKR Values Intuit Stock at $704, Pricing In a Growth Rebound

TIKR’s mid-case model values Intuit stock at $704 by July 2031, implying a 97% total return from the current price of $357, or 15% annualized over 4.9 years.

intuit stock valuation model results
INTU Stock Valuation Model Results (TIKR)

A 15% annualized return puts Intuit stock among the more attractive long-duration plays in software, pricing a durable double-digit growth outcome rather than a one-year rebound.

That target is reachable because Intuit’s Big Bets, the assisted tax and money businesses plus the mid-market push, are already compounding at 34% and funding the customer-acquisition push management outlined for fiscal 2027. The near-term guide cut trades a point of growth today for the wider funnel the model is pricing over the next five years.

TIKR’s model puts Intuit stock at $704 by mid-2031, a 97% total return from today’s price. Explore the full valuation model on TIKR for free →

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