Marriott Vacations Stock Surges 17% After EPS Beat. Can Earnings Momentum Offset High Debt?

Rexielyn Diaz4 minute read
Reviewed by: Thomas Richmond
Last updated Feb 27, 2026

Key Stats for VAC Stock

  • Price Change for VAC stock: +17%
  • VAC Share Price as of Feb. 26: $68
  • 52-Week High: $86
  • VAC Stock Price Target: $63

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What Happened?

Marriott Vacations Worldwide (VAC) stock climbed 16.7% to $68 on February 26, 2026, following its fourth-quarter earnings release. According to Reuters, the company reported adjusted EPS of $1.86, which beat the IBES estimate of $1.57. That earnings surprise drove a positive investor reaction.

However, Reuters also reported that the company posted a Q4 2025 net loss attributable to common stockholders of $431 million. The loss contrasts with the adjusted EPS beat, highlighting one-time or non-operational factors. Investors appeared to focus more on adjusted performance metrics.

The company also recently announced leadership appointments. Marriott Vacations named Matt Avril as CEO and Mike Flaskey as President in February. Management changes often signal strategic shifts, and investors may view the transition as a reset opportunity.

Additionally, Marriott Vacations declared a $0.80 quarterly dividend, payable March 4, 2026. The dividend announcement reinforced its capital return commitment despite elevated leverage.

VAC Stock Price Targets (TIKR)

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What the Market Is Telling Us About VAC Stock

Investors seem to be balancing earnings resilience against leverage risk. The company carries $5.3 billion in net debt, and net debt to EBITDA stands at 9.1x. That level of leverage remains a key consideration.

Enterprise value stands at $7.6 billion, compared to a $2.3 billion market cap. The capital structure is heavily debt-weighted, which increases sensitivity to interest rates. However, the stock remains well above its 52-week low of $44.58.

Analyst sentiment has softened over the past year. The current average price target is $63, below the $68 share price. The Street estimate shows the target price to close price at 93.1%, suggesting limited upside based on consensus.

Ratings include 3 Buys, 2 Outperforms, 2 Holds, 1 Underperform, and 3 Sells. That distribution reflects mixed views on growth prospects and balance sheet strength. Investors appear to be reassessing valuation after the earnings move.

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Should You Invest in Marriott Vacations Worldwide?

The only way to really know is to look at the numbers yourself. TIKR gives you free access to the same institutional-quality financial data that professional analysts use to answer exactly that question.

Pull up VAC, and you’ll see years of historical financials, what Wall Street analysts expect for revenue and earnings in the quarters ahead, how valuation multiples have moved over time, and whether price targets are trending up or down.

You can build a free watchlist to track VAC alongside every other stock on your radar. No credit card required. Just the data you need to decide for yourself.

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Disclaimer:

Please note that the articles on TIKR are not intended to serve as investment or financial advice from TIKR or our content team, nor are they recommendations to buy or sell any stocks. We create our content based on TIKR Terminal’s investment data and analysts’ estimates. Our analysis might not include recent company news or important updates. TIKR has no position in any stocks mentioned. Thank you for reading, and happy investing!

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