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Up 110% This Year, Does Banco Bilbao Vizcaya Argentaria (BBVA) Stock Still Have Room to Run?

Wiltone Asuncion6 minute read
Reviewed by: Thomas Richmond
Last updated Dec 30, 2025

Key Takeaways:

  • Efficiency Leader: BBVA maintains a best-in-class efficiency ratio of 38.2%, significantly outperforming the European banking average.
  • Price Projection: Our model suggests the stock may be reaching a valuation ceiling, projecting a target price of €19.27 per share by December 2027.
  • Expected Returns: This target implies a -1.2% annualized return over the next two years, signaling that the current price may have run ahead of fundamentals.
  • Digital Engine: The bank’s growth is fueled by aggressive digital acquisition, onboarding over 50% of new clients digitally, a segment that becomes 3x more profitable over time.

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Banco Bilbao Vizcaya Argentaria (BBVA) has been a star performer in the European banking sector, delivering a staggering 110.8% total return over the past year. The stock has surged from under €10.00 to its current level of €19.75, driven by record-breaking profitability in its core markets of Spain and Mexico.

This rally is backed by a formidable “digital-first” strategy. BBVA is currently acquiring customers at a record pace, gaining 3 million new clients in Spain since 2022 by leveraging an app-centric model that significantly lowers the cost of acquisition.

With a Return on Tangible Equity (RoTE) reaching 19.7%, BBVA is one of the most profitable large-cap banks in the world today.

However, with the stock trading near its 52-week high of €20.03, the question for investors is whether the rally has reached its limit. While the operational performance is world-class, our valuation model indicates that a normalization of market multiples could lead to a period of flat or slightly negative returns.

See analysts’ full growth forecasts and estimates for BBVA stock (It’s free) >>>

What the Model Says for BBVA Stock

We evaluated BBVA’s potential by looking out to December 2027, factoring in the bank’s dominant position in Mexico and its high-efficiency retail franchise in Spain.

Using a forecast of 4.2% Revenue Growth (CAGR) and sustained 61.7% Operating Margins, our model projects a target price of €19.27.

This target implies a -2.4% potential total return from current levels. The primary headwind is a projected contraction in the Exit P/E Multiple to 7.7x, a level that aligns more closely with the bank’s 5-year historical average of 7.5x.

Our Valuation Assumptions

BBVA Stock Valuation Model (TIKR)

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Our Valuation Assumptions

TIKR’s Valuation Model lets you plug in your own assumptions for a company’s revenue growth, operating margins, and P/E multiple, and calculates the stock’s expected returns.

Here’s what we used for BBVA stock:

1. Revenue Growth: 4.2%

BBVA is delivering solid top-line growth by shifting its lending mix toward higher-margin SME and consumer segments in Spain and Mexico. The bank has gained 230 basis points of market share in SMEs since 2019, while consumer loans now represent 10% of the total book.

The bank expects continued momentum from its “client acquisition engine,” having onboarded 3 million new clients in Spain since 2022. With over 50% of new clients joining digitally, a segment 3x more profitable over time, the bank is positioned to grow even as interest rates stabilize.

We used a 4.2% forecast reflecting BBVA’s proven ability to gain market share in profitable niches while using digital leadership to drive sustainable organic growth.

2. Operating Margins: 61.7%

BBVA maintains industry-leading efficiency with a ratio in the low 30s that significantly outperforms European peers. Digital transformation has increased relationship manager productivity, allowing for a leaner branch network while expanding high-value roles.

End-to-end digital onboarding for half of its new clients acts as a structural hedge against rising labor and operational costs. This discipline, combined with a record 19.7% RoTE, ensures massive revenue conversion into bottom-line profit.

Management targets sustained margins through strict cost discipline and the scaling of its “imagin” digital brand, lowering acquisition costs for the next generation of clients.

3. Exit P/E Multiple: 7.7x

BBVA stock trades at multiples reflecting the bank’s cyclical resilience and record-breaking profitability in diversified geographies.

We used a conservative P/E valuation multiple of 7.7x, aligning with the 5-year historical average to provide a margin of safety against potential credit cycle normalization.

Long-term advantages from digital leadership and a dominant position in Mexico support reasonable valuations as the bank consistently returns capital to shareholders.

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What Happens If Things Go Better or Worse?

Different scenarios for BBVA stock through 2029 show the impact of different economic environments on the bank’s valuation (these are estimates, not guaranteed returns):

  • Low Case: If credit cycles turn more aggressive and multiple compression is more severe → -2.5% annual return.
  • Mid Case: If the bank maintains its efficiency but multiples normalize → 1.9% annual return.
  • High Case: If the Mexican economy continues to boom and digital adoption hits new records → 5.2% annual return.

BBVA remains a premier choice for investors seeking a combination of world-class efficiency and robust shareholder distributions.

BBVA Stock Valuation Model (TIKR)

See what analysts think about BBVA stock right now (Free with TIKR) >>>

How Much Upside Does BBVA Stock Have From Here?

With TIKR’s new Valuation Model tool, you can estimate a stock’s potential share price in under a minute.

All it takes is three simple inputs:

  1. Revenue Growth
  2. Operating Margins
  3. Exit P/E Multiple

If you’re not sure what to enter, TIKR automatically fills in each input using analysts’ consensus estimates, giving you a quick, reliable starting point.

From there, TIKR calculates the potential share price and total returns under Bull, Base, and Bear scenarios so you can quickly see whether a stock looks undervalued or overvalued.

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Disclaimer:

Please note that the articles on TIKR are not intended to serve as investment or financial advice from TIKR or our content team, nor are they recommendations to buy or sell any stocks. We create our content based on TIKR Terminal’s investment data and analysts’ estimates. Our analysis might not include recent company news or important updates. TIKR has no position in any stocks mentioned. Thank you for reading, and happy investing!

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