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Kontoor Brands Stock Gains After Q2 Earnings Beat and Raised Annual Guidance

Aditya Raghunath4 minute read
Reviewed by: David Hanson
Last updated Aug 13, 2026

@MART PRODUCTION from Pexels via Canva, @Kai Pilger from Pexels via Canva

Key Stats for Kontoor Brands Stock

  • Price change for Kontoor Brands stock: 9%
  • $KTB Stock Price as of Aug. 12: $82
  • 52-Week High: $89
  • $KTB Stock Price Target: $95

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What Happened?

Kontoor Brands (KTB) stock is moving higher after the company posted a strong Q2 and raised its outlook for the rest of the year.

Revenue jumped 19% to $584 million, with growth split between two brands: Wrangler and Helly Hansen. Helly Hansen, which Kontoor acquired last year, brought in $114 million in revenue and came in ahead of expectations.

Wrangler grew 2% globally to $469 million. In the U.S., Wrangler revenue rose 1%, led by 9% growth in direct-to-consumer sales. International Wrangler revenue did even better, climbing 10% on strong DTC and wholesale gains.

Profitability improved sharply too.

  • Adjusted operating income rose 19% to $94 million, and
  • Adjusted gross margin expanded by 710 basis points to 53.8%.
  • That margin growth came from the Helly Hansen acquisition, along with a better mix of products and channels, plus pricing gains.
  • Adjusted earnings per share came in at $1.06, up 13% from a year ago.

CEO Scott Baxter pointed to three things driving the quarter: growth from Wrangler, a stronger-than-expected contribution from Helly Hansen, and solid gross margin expansion.

He noted Wrangler’s growth was spread across female, DTC, and international categories, while still delivering strong profitability and cash generation.

KTB Stock Q2 Earnings vs. Estimates in Billion USD (TIKR)

Because of this momentum, Kontoor Brands raised its full-year guidance. The company now expects adjusted EPS between $5.25 and $5.35, up from its earlier range of $5.15 to $5.25. That would mean 27% to 29% growth for the year.

Full-year revenue is expected between $2.66 billion and $2.71 billion, representing growth of 12% to 13%. Adjusted gross margin for the year is now forecast at 49.8% to 50.0%, and adjusted operating income is expected between $413 million and $420 million.

President and CFO Joe Alkire said the company is sharpening its focus on its biggest growth opportunities and increasing investment behind them. He credited the raised outlook to strong year-to-date results and confidence heading into the second half of the year.

See analysts’ growth forecasts and price targets for Kontoor Brands stock (It’s free) >>>

What the Market Is Telling Us About Kontoor Brands Stock

The market’s positive reaction to Kontoor Brands stock suggests investors are encouraged by the company’s ability to grow two brands at once while expanding margins.

The Helly Hansen acquisition, which some may have seen as a bigger bet, is now paying off faster than expected.

KTB Stock Valuation Model (TIKR)

The raised guidance also signals management’s confidence isn’t just about the past quarter. It reflects real visibility into the back half of the year, backed by order books and distribution plans already in place.

For a company managing a multi-brand portfolio, hitting both revenue and margin targets at the same time is a good sign. That combination is likely why Kontoor Brands stock is getting a lift today.

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Disclaimer:

Please note that the articles on TIKR are not intended to serve as investment or financial advice from TIKR or our content team, nor are they recommendations to buy or sell any stocks. We create our content based on TIKR Terminal’s investment data and analysts’ estimates. Our analysis might not include recent company news or important updates. TIKR has no position in any stocks mentioned. Thank you for reading, and happy investing!

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